Steve Rubel at Micro Persuasion conducted a random blogging survey in New York's Grand Central Station this week, asking random commuters about blogs.
Slightly more than half of the 32 people questioned knew what blogs were, and 6 of the 32 (19%) said they read blogs.
click on the link for the entire story.
Weblogs
The corporate world has not yet realized that blogging is an excellent communication tool. Not only internally, but also externally to customers, consumers, and prospects. The "p-r problem" with blogging might be that it is equated with people who only write about eating cereal for breakfast or breaking up with a boyfriend.... stuff like that. Blogging might need a new name...perhaps the name is a corporate turn-off. I am convinced that blogging has a corporate future. Probably a matter of time and image.
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