According to an Experian Personal Credit Index Survey fielded by Gallup, 16 percent of consumers have had their financial information stolen, 13 percent have experienced financial loss because of the theft of their financial data and 12 percent have had their Social Security numbers stolen.
77 percent of consumers polled think of credit card fraud as identity theft. 4 in 10 said that they don't believe they'll become a victim of identity theft. One-third said they can't do anything to prevent someone from stealing personal information. 74 percent said that they would take preventative measures to protect themselves if they knew what to do.