- Researching specific topics 88%
- Getting directions/maps 75%
- Looking for news or information about current events 64%
- Conducting general surfing/trawling 62%
- Using the Internet instead of the phone 54%
- Shopping 51%
- Looking for entertainment-related Web sites/activities 47%
Wednesday, November 30, 2005
online activities
According to Harris Interactive for iCrossing, 75 percent of survey respondents reported getting directions or finding maps online via search engines - the second most common activity online. The following are online activities for which U.S. adult internet users utilize search engines, as a percentage of respondents.
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